Category Archives: Tea marketing

POLL RESULTS: What’s important to you when buying tea?

Today I’m posting the results of the poll I started two weeks. I would like to thank everyone for their participation, and I hope the results are of interest to my readers. I found the results fascinating – especially to … Continue reading

Posted in Tea bags, Tea cultures, Tea marketing | Tagged , , | 4 Comments

POLL: What’s important to you when buying tea?

This post is inspired by a number of conversations I’ve had with people about Brits and tea habits, new stories, blog posts and advertising I have seen about what factors influence tea drinkers’ decisions to buy certain teas and what … Continue reading

Posted in Tea and social justice, Tea bags, Tea cultures, Tea marketing | Tagged , , , | 1 Comment

GUEST BLOG POST: What can the tea industry learn from great success of coffee?

I recently wrote a guest blog post for Whittington’s Tea Emporium titled ‘What can the tea industry learn from great success of coffee?‘. I would love to hear what you think. You can leave a comment here or tweet me … Continue reading

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TEA TOPICS: Brewing new tea marketing strategies in the UK

Like many tea lovers, I tuned into Victoria Wood’s BBC documentary ‘Nice Cup of Tea’ with great interest last month. I was not overly impressed with the show. The first part contained some interesting bits about tea plantations and tea … Continue reading

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