It is great to see new ideas amongst British tea retailers. Recently I was in contact with Kyle Whittington of Whittington’s Tea Emporium (WTE) and learnt about his company’s one-stop-shopping website for specialty teas from various tea brands/shops. If you are like me, this is a brilliant platform because I like to try teas from numerous companies but issues like shipping costs, etc prevent this. Currently WTE carries teas from six well-known and well-respected tea brands/shops: Postcard Teas, Canton Tea Co, Adagio Teas, Tea Studio, Tea Smile and Mirabilia. WTE carries various black, green, white, oolong, rooibos and tisane teas that are available in tea bags or loose leaf. They also have unique sampler packs that include a variety of teas from various brands/shops (see my next post for more about these packs). Shipping is free on all UK order over £50, and WTE ships world-wide.
WTE is an exciting tea retail venture, and I hope more teas and brands are added to the company’s portfolio. Partnering with WTE looks like an excellent strategy for brands/shops to grow their customer base, and it gives avid tea drinkers like myself an easy way to try many teas through one-stop-shopping.